Strength built on real life, not perfection.
I’m a lifelong Alaskan and have been working in the health and fitness space for over 20 years. I’m also a wife of 27 years and a mom of two, so I understand firsthand what it looks like to balance family, work, seasonal shifts, stress, and self-care without it feeling like an overwhelming full-time job.
I started "Heidi’s Booty Camp" back in 2006 as a fun, approachable way to get people moving. Over the past two decades, that passion has evolved into Changing Tides Fitness & Nutrition: a holistic, individualized coaching practice that meets people exactly where they are.
My Own Journey With Health & Food
My relationship with food and exercise was not always healthy. Growing up as a competitive figure skater, I faced intense pressure around an "ideal" scale weight. That scrutiny led to years of restrictive eating, followed by secretive binge-eating, constant guilt, and an endless cycle of self-criticism.
When I stepped away from the rink, I realized how distorted my perception had become. I had equated fitness with starvation and endless cardio. It took intentional education, compassionate mentors, and deep reflection to dismantle those old narratives.
“You cannot punish yourself into loving your body, and you cannot hate yourself into sustainable health. True strength comes from nourishment, intelligent movement, and patience.”
Today, whether working with a 30-year-old recovering from knee surgery or a 55-year-old navigating perimenopause, my commitment is the same: to create a safe, supportive space where you can build real capability without guilt, judgment, or unsustainable restrictions.
Our Coaching Philosophy
Six foundational principles that guide every workout, meal plan, and conversation at Changing Tides.
Strength For Living
Strength is not about maxing out a deadlift in a mirror. It is about being capable: carrying fire logs, hauling gear, playing with grandchildren, and moving through your day without fear of back spasms.
Mobility & Joint Longevity
If you cannot move freely through full ranges of motion, lifting heavier weights will only compound compensation. We build resilient joints from the ankles up to the shoulders.
Food As Fuel, Not Penance
Dieting culture has convinced millions that food is something to be feared or earned. We emphasize whole foods, adequate protein, and consistent energy balance that nourishes your life.
Hormone-Aware Adaptability
A woman in perimenopause cannot train the same way a 22-year-old male athlete trains. We adjust intensity, recovery windows, and nutrition around your biology.
Behavior & Mindset
Lasting change happens between your ears first. We dismantle all-or-nothing perfectionism and replace it with repeatable, low-friction habits that survive busy Alaskan weeks.
Recovery Is Where Strength Grows
Grinding yourself to exhaustion every day is a recipe for burnout and injury. We honor sleep, stress management, and active recovery as equal partners in your health.
Verified Professional Certifications
Every certification verified against active professional records. Science-backed, accredited, and current.
International Sports Sciences Association (ISSA)
VerifiedScience-backed resistance training protocols, biomechanics, metabolic nutrition, and client transformation strategy.
Menstrual Cycle Health, Nutrition & Fitness
VerifiedEmpowering female clients to optimize their hormones, manage perimenopausal transitions, protect bone density, and train intelligently across life stages.
TRX Training
VerifiedCovers core stability, suspension mechanics, progressive functional movement patterns, and joint-friendly bodyweight training.
Life Coaching Certification
VerifiedSkillful habit coaching, mindset resilience, overcoming psychological barriers, and creating sustainable lifestyle change.
American Red Cross
VerifiedCertified in emergency response and safety standards.
Ready for a different approach to fitness?
Start with a conversation. We’ll talk about where you are, what you want to accomplish, and whether Changing Tides is the right fit for your life.
No pushy sales tactics • No crash diets • Strictly individualized coaching